Mayku

Client: Mayku
Studio: Theo Ford
Location: London UK
Date: 2016
Medium: Art Direction

Mayku is a young startup based in London, whose mission is to empower 'makers', with a series of products that add up to the sum total of a desktop factory. Beginning with the humble vacuum former, they have already achieved the $500,000 mark on Kickstarter, and have obtained private investment. I have worked with the company since it's advent, and featured above is some campaign imagery leading up to the release of the first product the Formbox. Artful crops were used in order to only partially represent the object, thus concealing the rest to imply, that something is coming.

Mayku. Photograph. 2015.

Mayku. Photograph. 2015.